Enhancing Competency and Performance in Wealth Management Education through Artificial Intelligence (AI) powered Virtual Reality (VR) Learning

Abstract

The rapid evolution of financial markets demands a corresponding advancement in wealth management education, particularly in developing competencies that align with real-world performance expectations. This study explores the integration of Artificial Intelligence (AI) and Virtual Reality (VR) technologies to enhance learning outcomes in wealth management training especially on the Market Linked Deposit Product. By leveraging AI-driven personalization and immersive VR simulations, learners engage in realistic financial advisory scenarios that foster critical thinking, decision-making, and client interaction skills. A mixed-methods approach was employed, combining quantitative performance assessments with qualitative feedback from participants for the staff at an Indonesian Financial Institution. Results indicate significant improvements in learner engagement, competency acquisition, and practical application of wealth management principles as well as the improvements of business outcome. The findings suggest that AI-powered VR learning environments offer a scalable and effective solution for bridging the gap between theoretical knowledge and professional readiness in financial education. Implications for curriculum design, instructional strategies, and future research directions are discussed.